GTM · AI Implementation · Revenue Operations

Richie
Olivares.

Customer acquisition development & sales engineering/Founder of AmplifAI Me

Revenue is a system — I build the whole thing. Fifteen years in customer acquisition development, sales engineering, and go-to-market execution: full-cycle enterprise selling, channel partnerships, sales organization development, and the CRM, automation, and AI infrastructure that makes growth repeatable and measurable.

Richie Olivares — portrait in his studio
179%Average quota attainment
Top 5%Company-wide sales ranking
80%Competitive win rate
Revenue production growth
100%Self-sourced pipeline

Proficient in

Expertise

Three disciplines. One operator.

Sales talent without systems doesn't scale. Systems without sales instinct don't convert. I've spent my career building both sides — and wiring them together.

Revenue systems & AI implementation

End-to-end GoHighLevel environments — websites, funnels, CRM pipelines, calendars, digital contracts, A2P messaging, Stripe, APIs and webhooks — with Claude, ChatGPT, and Gemini applied to targeting, SEO, schema markup, and content production.

SITE LIVE IN ~1 BUSINESS DAY  ·  LEADS UNDER $10

Sales leadership & enablement

Recruited, onboarded, and coached organizations of up to 60 agents across solar and fiber. Playbooks, twice-weekly training, activity management, and accountability systems that get new reps producing fast.

FIRST CLOSE IN ~1–1.5 WEEKS  ·  ~8 CONTRACTS/DAY AT PEAK

Partnerships & channel development

Recruited outside dealer organizations, negotiated pricing and commission economics directly with owners, and onboarded new partners in days — through multi-meeting cycles that sometimes included legal review.

PARTNERS LIVE IN 3–7 DAYS  ·  ZERO DEALERS LOST TO COMPETITORS

Founder project

AmplifAI Me

AI that runs customer acquisition — not just content.

"Most businesses use AI to make content. Almost none use it to run acquisition end to end. That gap is my business."

Through AmplifAI Me, I implement AI inside the full acquisition stack for service businesses — targeting, SEO, lead capture, nurturing, scheduling, contracts, and payments — as one connected operating system instead of a pile of disconnected tools.

GOHIGHLEVELCLAUDESTRIPEAPIS + WEBHOOKSJSON-LDA2PCLOUDFLARE

Track record

The career, as a pipeline

Every stage closed-won. The current opportunity is still open.

AmplifAI Me

ACTIVE PIPELINE

Building AI-enabled acquisition systems for service businesses — a recurring-revenue client portfolio, campaigns generating online leads below $10, and full websites deployed in about one business day.

Google Fiber

~50 monthly connections against a quota of 28 (179%), best month of 72, 100% self-sourced pipeline, 90%+ signup-to-connection rate. G5 top-5% company recognition twice, G25 once — while coaching peers on prospecting and objection handling.

Gen Sales

Recruited, trained, and supervised a nationwide traveling organization of ~60 agents across Kinetic, Fidium, Vexus, and AT&T campaigns — averaging ~8 completed customer contracts per day.

Legion Solar

Launched the Reno market. Built a directly recruited 30–45 rep organization producing ~60 monthly contracts, recruited 3–4 outside dealer groups, and helped grow the installer from ~13 to ~120 monthly contracts — roughly $4.2M in monthly contract value at peak, and HDM's #2 sales group nationally in 2023.

Elevation Solar

Full-cycle acquisition across four states. 8–12 contracts a month, 40–50% close rate, ~70% self-generated, and an estimated 80% win rate in competitive proposals — structuring complex financing across seven lender platforms.

PROLOGUE — Dish Network (2014) → solar from 2018: Quick Systems, Icon Power, owner-operated dealer org · BS Management (Marketing), IT minor — BYU Marriott School

Contact

Have a revenue problem where
the answer isn't obvious?

That's the work I like most — a fractured acquisition process, a sales team that won't ramp, or AI you're paying for but not actually using. Tell me what's broken.

Lehi, Utah English / Español